A new online search engine and booking system for Accor hotels
Wednesday 26, May 2010
Since May 11, 2010, booking a room via accorhotels.com, or any of the websites for the Group’s Sofitel, Pullman, Mercure, Novotel, Suitehotel, all seasons, ibis and Etap Hotel brands, has become a whole new experience.
All of the services offered by our hotels are displayed directly on the homepage to ensure that our customers find exactly what they are looking for, in just a few clicks. Web users can now select their hotel and room type easily and intuitively thanks to a range of new features, which include an interactive map showing hotel locations and descriptions, and an advanced, intelligent search engine that allows users to refine their search as they navigate, using such criteria as budget, number of children and the presence of a car park or a swimming pool.
Search results update automatically and appear in order of relevance:
Discounts and special offers are clearly presented beside each hotel in the list.
These new features follow other recent changes to Accor hotel websites, such as the introduction of videos, new tourist guides and more comprehensive hotel presentation files.
“The new system is a prime example of how Accor’s distribution strategy focuses relentlessly on customers,” said Jean-Luc Chrétien, Executive Vice President, Hotel Marketing and Distribution. “We constantly strive to deliver increasingly attractive, personalized offers to ensure complete customer satisfaction.”
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