Barcelona Premium shows the most exclusive and unique travelling experiences in the Mediterranean and cosmopolitan city

Friday 24, September 2010


Barcelona Premium shows the most exclusive and unique travelling experiences in the Mediterranean and cosmopolitan city


Barcelona offers a broad range of exclusive, luxury experiences geared to the segment of the market with a high purchasing power and cultural level, which chooses Barcelona to enjoy very different, personalised experiences.


The Barcelona Premium and our city offer endless unique experiences which are designed to satisfy all tastes. Highlights include tours of exclusive Catalan art-nouveau, or modernista, buildings, some of them not open to the public, where you can also organise events; the hire of all kinds of luxury transport, including yachts, helicopters, limousines, and even the opportunity to drive a Formula 1 car; unique gastronomic experiences served up by renowned chefs; having a unique wedding dress made by a prestigious fashion designer; letting yourself be guided by a personal shopper; the sensory experiences at the city’s top beauty and wellbeing centres, and anything else the client could dream of.


The range of Grand Luxe hotels provides a whole host of possibilities ranging from landmark buildings in the city centre, to large complexes with gardens and open-air spaces, as well as spectacular views to be enjoyed from other accommodation on the hills of Montjuïc and Tibidabo. The W Barcelona and the Mandarin Oriental Barcelona, last openings in the city, have completed the wide range of luxury hotels.


This range of accommodation is complemented with a wide variety of restaurants, including the city’s 17 Michelin-starred eateries.


The Barcelona Premium is run in association with 45 businesses that market, plan and organise high-quality breaks to a luxurious Barcelona, to ensure their clients have as memorable and exclusive a stay as possible. These include five travel agencies specialising in unique experiences and bespoke travel, 12 of the city’s most prestigious 5-star and 5-star Grand Luxe hotels, three luxury apartments, five companies offering unique and special means of transport and comfortable travel, nine restaurants serving innovative and traditional cuisine and, finally, 11 boutiques where you can buy unique, top-of-the-range items. All these companies are chosen by an unbiased jury, on a year basis


The businesses taking part in the programme are as follows: 

Incoming agencies: Cititravel, Iberoservice, Made for Spain, Madrid & Beyond and Novovira.


5* and 5* GL hotels: ÀBaC Restaurant & Hotel, Arts Barcelona, Casa Fuster, Claris, El Palace, Gran Hotel La Florida, Majestic Hotel & Spa Barcelona, Mandarin Oriental Barcelona, Miramar Barcelona, Omm, Rey Juan Carlos I and W Barcelona. 


Luxury apartments: El Palauet Living Barcelona, Murmuri Residence and Suites Avenue.


Transport: Blai Limousines, Limousines Miramar, Cathelicopters, Baló Tour and zero2infinity.


Restaurants: ÀBaC Restaurant & Hotel, Dos Cielos, Els Pescadors, Gaig, Lasarte, Monvínic, Moo, Torre d’Altamar and Via Veneto.


Boutiques: Bagués-Masriera Joiers, Unión Suiza, Loewe, Santa Eulalia, Arkitektura, en linea Barcelona, Luzio, Mercat de la Boqueria, Semon, Vila Viniteca and Casa del Llibre. 


All the information about the Barcelona Premium, and its companies, is also available on the website which features Barcelona’s most exclusive offerings as well as downloadable images. The website is available in four languages: English, Catalan, Spanish and French, and will be soon available in Russian.



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