Europe's Most Famous Secret and New Early Booking Campaign

Friday 16, April 2010


Europe's Most Famous Secret and New Early Booking Campaign


For the first half of 2010, the Algarve Promotion Bureau has launched an integrated campaign to ensure that the Algarve is at the forefront of consumers' minds when booking their holiday for 2010.



The Algarve, derived from the Arabic terms 'Al Gharb' meaning 'The West', is situated in the extreme south of Portugal. The region is a delight to visit all year round with the golden sandy beaches on the coast offering a haven for sun seekers whilst the sleepy hillside villages further inland offer peace and tranquillity for those looking to get away from the stresses and strains of everyday life.


This year sees the Algarve kick starting 2010 with a new campaign presenting the 'Algarve: Europe's most famous secret'. A number of locals are involved in the campaign spreading the 'secret' and using their first-hand knowledge of the region to tell visitors from Portugal and abroad what the Algarve has to offer. The region has invested 300,000 Euros in the new campaign, which has already been launched in Portugal. With its breathtaking coastline, natural landscapes and traditional gastronomy, the Algarve provides an authentic holiday experience - a concept the locals are very proud of.


For more information and to book Algarve holidays, please visit:




Bookmark and Share


^ back to top


Find the best deals available today

The grey menu on the right is your best friend. Always check before you travel.

Plan your trips with the help of great resources

More and more travellers think that researching and planning a European city break is half the fun and they're not interested in pre-arranged trips or escorted tours. Self-guided tours offer a lot of advantages but require some guidance and good resources.


Clean, green and very pristine

Top 10 most environmentally pure countries

With the recent wild fires, disrupting flights and increasing air pollution, environmental quality is a growing factor in attracting tourists.



Top 15 most spectacular hotel rooftop views

The hotel price comparison site has put together a list of the fifteen most spectacular hotel rooftop terraces in the world.

Latest offers, discounts and more...

Accor “3=2 offer”
Why not extend your stay? 3 nights for the price of 2.
Columbus Direct travel insurance
Quality cover at low prices to customers all around the world.
Priority pass
Access VIP lounges no matter where which airline and class you fly.
European City Cards
See more and pay less! Get your "passport" to European cities.
Rail Europe
Comfortable and affordable on European trains.
Lonely Planet Magazine
Packed with insider knowledge, hints and tips.
Sandemans New Europe City Tours
Free walking tours in 13 cities within 9 countries.
Sol Melia Wednesdays
Search your exclusive special offers now for the coming weekend!
Low-cost shuttle and private transfers in over 70 countries.
IMEX Frankfurt 25-27 May
The essential worldwide exhibition for incentive travel, meetings and events.
Subscribe to Travelio News Summary via RSS Follow our news titles on Twitter Become a fan of on Facebook Bookmark and Share