Expedia Hotel View to bring travellers closer to their destination
Wednesday 16, June 2010
Expedia, the UK's leading online travel booking site has announced the launch of 'Expedia Hotel ViewTM'. The new service combines Google Street View technology with Expedia hotel data to enable consumers to virtually experience the location of their selected accommodation, before purchase.
It provides unprecedented panoramic views of each property - as if walking along the pavement outside - and helps travel researchers to check out details such as the location of their nearest restaurant, nearby parks and bars and get a good look at the general hotel surroundings so they can book with the assurance that they know exactly what to expect when they arrive. User reviews, hotel images and Expedia rates also pop up, allowing travellers to explore their chosen hotel from all angles before purchase.
No longer will people need to trust and book on the hotel description alone because it is now possible to see exactly how far it is from local attractions and sights as well as what the surrounding area has to offer.
"By bringing together in depth information with a broad choice of hotels consumers can take advantage of the thousands of deals that Expedia offers with the reassurance that they have already checked out their holiday accommodation practically at first hand. With Expedia Hotel ViewTM we are bringing travellers even closer to their destination giving them all the information they need to make travel booking simple and easy." says Alex Gisbert, director, online partner marketing, Expedia EMEA.
With Expedia Hotel ViewTM, holidaymakers can now enter their chosen area - via an online ad or directly through the site - and get taken straight through to a Google map with hotel locations pinpointed. When one is selected, the user is taken to a Google Street View image of the hotel. Customers can:
For the business traveller the service offers a time-saving route to review their journey from their hotel to their meetings of conferences and book.
An overview box also appears on screen, which a user can click at any time to quickly access a summary of the hotel's key information - including star rating, room types and the latest rates. For easy navigation, the five nearest hotels also appear at the bottom left of the screen.
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