Site Nite Europe delivers global connections
Saturday 12, June 2010
Held prior to IMEX, the inaugural Site Nite Europe welcomed professionals from 38 countries to the InterContinental Frankfurt.
Modeled after a similar event in North America, Site Nite Europe set out to engage the motivational events community in networking while raising awareness and funds for the on-going efforts of the Site International Foundation.
The Site Study of the German Motivational Events/Incentive Travel Market project was announced by the Site International Foundation at Site Nite. The Project Leader for the research is Dr. Patrick Partridge, President of the Site Germany Chapter. The study is being executed in concert with the generous support of Berlin Convention Office, the German Convention Bureau, Munich Tourist Office, Cologne Tourist Office and Travel Marketing Factory GmbH. The release date for this initiative is fall 2010.
Site Nite Europe was coordinated under the leadership of Committee Chair Roger Tondeur, President, MCI Group Holding S.A. Funds raised at the event will further projects such as the recently released Site Index: Measurement of ROI/ROO study and the current Site Index Annual Survey project which is now active.
The Site International Foundation thanks Site Nite Europe’s partners: Headline level Abu Dhabi Tourism Authority, Diamond level InterContinental Hotels Group and Jade level IMEX for their generous support.
The Site International Foundation
The mission of the Site International Foundation is simple — to enhance the awareness and effectiveness of motivational experiences and incentive travel thereby increasing usage globally. The Site International Foundation has served Site members by providing research and educational programs that assist business executives, practitioners, and partners who operate in our community since 2006.
Proceeds from Site Nite will support programs such as the Site Index, scholarship awards, and white papers. The Foundation will soon be announcing the launch of a research project key to Europe.
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