Tough Economy can’t beat romance as record rose delivery hits UK

Monday 14, February 2011


Tough Economy can’t beat romance as record rose delivery hits UK


The economy’s sluggish start to the year has failed to quell the romance in UK males this year as record levels of roses have been delivered to our shores in preparation for Valentine’s Day.


Red and also yellow, pink and white roses have been arriving in abundance in London over the last ten days with Virgin Atlantic stating that it has transported over 15 tonnes of flowers from Kenya to the UK this week – a 44% rise on last year.


John Lloyd, director of cargo commented: “It’s reassuring to know that even in these tough times, romance is still alive and well in the UK.  Although the red rose is definitely the flower of choice for the romantic British male this year, we are also seeing large quantities of chrysanthemums from Cape Town andcarnations from the US arriving into the country.


In the UK this Valentine’s Day one in three roses sold will be from Kenya and with over 5,000 flower farms, many of them located in the Lake Naivasha region, the country has recently become the fifth largest flower exporter in the world.


Virgin Atlantic has also reported that it is not just the Brits who are feeling the love this year, other romantic corners of the world include Japan, which has welcomed over 10 tonnes of Kenyan roses, and the USA which has received over seven tonnes via Miami.



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