UK Travellers want more Child-Free Zones on planes – and they are willing to pay extra

Monday 6, January 2014


UK Travellers want more Child-Free Zones on planes – and they are willing to pay extra


A survey conducted by online travel agent Globehunters has found that 53 percent of UK travellers would like to see more child-free zones on planes, with people willing to pay extra to sit away from children.


The survey of 1,500 UK travellers found that the majority of people that wanted more child-free zones were willing to pay for the privilege, with 63% saying they would pay extra for a more peaceful flight.

This research follows the introduction of child-free zones by airlines such as Scoot Airlines and Air Asia, designed to allow people travelling without children to enjoy quieter flights. A seat in Scoot Airline’s ‘ScootinSilence’ cabins costs £9 extra whilst Air Asia passengers can reserve a ‘Quiet Zone’ seat for an additional charge of £8.30.

The Globehunters survey found that British travellers are actually prepared to pay more than this, with 41% of people that wanted more child-free zones on planes saying they would pay upwards of £10 to be seated in one.

‘It seems people are happy to pay extra to sit in child-free zones on planes to ensure a quieter, more relaxing flight, with many prepared to pay more than the current asking price’ said Globehunters Head of Marketing Leon Warner.

‘If child-free zones on planes do become more commonplace, this will mean an extra fare class being created. This will leave fewer seats available in the basic fare class, which means less choice for people that are simply looking for the cheapest seats.’

The survey also found that there was greater demand for child-free zones on planes amongst more frequent flyers. It seems people that fly five times per year or more know the frustrations of flying with noisy children all too well, with 69% keen to see more child-free zones on planes.

The over 50s were eager to leave travelling with children firmly in the past, with 64% in favour of more child-free zones on planes. There was far less enthusiasm from people that usually travel with their children, with just 28% in favour of more child-free zones on planes.

Contrastingly, a whopping 72% of those that usually travel without children wanted more child-free seating options available.

Leon Warner added: ‘It seems UK travellers that travel without kids are keen to be kept as far away from other peoples as possible.’



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