William and Kate Royal Wedding set to be more popular than Charles and Diana’s
Saturday 18, December 2010
Coach operator National Express is preparing for a huge surge in bookings of coach tickets to London following the announcement that Prince William and Kate Middleton are to marry on 29 April 2011, and are already booking out extra vehicles to meet demand.
The company is slashing 50% off the price of its advance tickets travelling to London from anywhere in the UK for travel between 27 April and 1 May 2011 and bookings are now being taken. National Express has already had hundreds of enquiries since the wedding date was announced, from travellers wanting to book tickets to get to London to enjoy the atmosphere and excitement of the royal wedding. They have had enquiries from as far a field as Mexico and has brought in extra staff to man phones and process ticket sales.
The move will be the biggest peak time fare reduction ever offered by National Express and MD Andrew Cleaves predicts it will be the company’s busiest ever period. Andrew comments: "For Charles and Diana’s wedding in 1981 we transported over 8,000 people to the capital for the occasion but we expect to far exceed those numbers this time. The Easter Holiday is one of our busiest times of the year anyway and with the extra Bank Holiday more people than ever will making the most of the break.
"We have never cut our prices by this much before for a major event but it is such a significant national celebration, we want to help as many people get there as we can. We recently transported over 50,000 from around the country to Birmingham for the Pope’s recent visit and we expect this will be the next busiest event in the country."
National Express experience an average 100% increase in coach ticket sales to London for major Royal events and sales can be up to 300% higher than average from key royal fan base locations such as Cheltenham and Cornwall.
While Kate will be arriving at the Abbey in her own royal coach, National Express coaches also cover a number of 'regal' locations around the UK including Royal Leamington Spa, Caernarfon, Queens Parade in Bloxwich, Princes Rd bus station in Wells, Kings Head in Chacewater and Royal Well Bus Station in Cheltenham.
The coaches carrying visitors to London for the festivities will arrive at Victoria coach station, which is on the royal wedding route and just a short walk to Buckingham Palace and Westminster Abbey.
National Express (and its former companies) has been carrying people right into the heart of London by coach to enable them to celebrate every single Royal event that has taken place over the past 80 years including the Coronation, the Abdication, the Silver Jubilee, all the Royal Weddings, Trooping the Colour, Royal birthdays and Royal funerals.
National Express provide Britain's only scheduled national coach network, serving more than 1,000 destinations with 19 million passenger journeys each year across the UK. National Express provide Britain's only scheduled national coach network, serving more than 1,000 destinations with 18 million passenger journeys each year across the UK.
The discount is available in all National Express ticket outlets – at the National Express call centre (+44 (0) 8717 81 81 78) nationalexpress.com, over the counter at all National Express coach stations and nearly 1000 other ticket agents across the UK.
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