Citibank and Visa launch the world’s first Visa Platinum Travel Prepaid Card

Tuesday 23, November 2010


Citibank and Visa launch the world’s first Visa Platinum Travel Prepaid Card


Citibank and Visa today announced the launch of the Citibank World Money Visa Platinum Card, the world’s first Visa Platinum Travel Prepaid card, bringing together the benefits of both Citibank’s best-in-class Travel Prepaid cards platform and Visa Platinum cards, for the first time.


Available in six foreign currencies - USD, Euro, Pound, Australian Dollar, Canadian Dollar and Singapore Dollar - at select Citibank branches and authorized money changers, the Citibank World Money Visa Platinum Card offers customers a host of privileges, ranging from discounted shopping at luxury brand outlets to exclusive offers at luxury hotels.

Designed to address the needs of leisure travelers as well as of those travelling abroad for medical, educational, or business purposes, the Card offers customers a smart, secure and convenient way of carrying foreign currency. Further differentiating the Card are benefits such as industry-best foreign exchange rates, complimentary fraud protection insurance, complimentary international calling card and a 24X7 international toll-free customer care helpline.


Uttam Nayak, Country Manager, South Asia, Visa, said, “Over the years Visa has introduced a series of cards to help Indian consumers enjoy the convenience of electronic payments. In 2002, we partnered with Citibank to launch the Visa Travel Prepaid card in India, creating a new segment at the time. Now, we are pleased to announce the launch of the world’s first Visa Platinum Travel Prepaid card – the Citibank World Money Visa Platinum card, offering a single card to Indian travelers with the benefits of a travel prepaid card as well as the luxury benefits that come along with a Visa Platinum card. Keeping in mind the growing Indian traveler segment, Visa is confident that this card will open up yet another new segment as well as provide Indian travelers with some unique benefits they have been looking for.”


Sandeep Bhalla, Business Head, Credit Payment Products, Citibank India, said, “We take great pride in having been the first to launch a foreign currency denominated prepaid card in India in 2002 and are very pleased to build on its success with the launch of the Citibank World Money Visa Platinum Card. Travel is a focus area for Citi Cards and this new launch strengthens our end-to-end solution for the global Indian. With its enhanced features, the Card will not only provide customers a safe and hassle-free alternative to cash and travelers’ cheques; it will also delight the overseas traveler with its choice of lifestyle benefits.”





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