Girls away while boys watch the play

Wednesday 23, June 2010


Girls away while boys watch the play


Girly city break bookings double as women pass on the World Cup.


Figures from Generator Hostels, which runs two of the world’s three biggest hostels in London and Berlin, reveal that female group bookings have trebled between June and July 11 this year compared with the same time last month. 


Bookings data shows that increased media coverage of the World Cup has prompted many women to book a trip away. In the last week alone the accommodation provider has seen female only bookings increase by as much as fifty per cent.


In response to this Generator Hostels has come up with some top tips to escape the World Cup:


1.    What about Wimbledon – taking place from 24 June – 4 July forget about the footy and turn on the tennis.


2.    Shop till you drop at the sales – department stores such as Harrods, Harvey Nichols and Selfridges starting their sales at the end of June. Grab the credit card and sneak out to the shops to pick up the best bargains while everyone’s distracted by the footy.


3.    Escape to an exhibition – one way to avoid the football frenzy is by visiting a gallery or museum. If you prefer fashion to footy try the Grace Kelly exhibition at London’s V&A museum.


4.    Films in the fresh air – nothing but football on the telly? Grab a blanket and head to an outdoor film screening. Visit Enjoy England to find a film screening near you.


“Not everyone’s a footy nut and heading off on holiday is the ideal way to escape from the media frenzy of the World Cup,” said Eric Van Dijk, managing director at Generator Hostels. 


“Many people would rather spend an evening exploring city hotspots than cooped up channel flicking to find something other than football to watch,” he added. “For many partners it will come as a relief that they’ll be free to watch the match in peace.”



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