Westin Hotels Curates Wellness Store on Amazon.com
Monday 22, February 2010
Today, Westin Hotels & Resorts announced the launch of the first hotel branded storefront on Amazon.com through the Selling on Amazon program by Amazon Services.
Known for its history of innovation and dedication to preserving wellness on the road, Westin Hotels has curated a collection of wellness focused products including merchandise from like-minded brands such as Gaiam, Kate's Paperie, Tea Forté and Riedel. The digital storefront will also retail signature Westin products including the iconic 10-layer Heavenly Bed(R), Heavenly Bath amenity collection and signature line of White Tea scented candles and diffusers. The launch of the Westin Wellness storefront also represents the latest extension of the Westin brand's retail experience. Westin jump-started the hotel-retail phenomenon in 2000 following tremendous guest feedback to the launch of the now-iconic Heavenly Bed. To date, nearly 40,000 Heavenly Beds, 100,000 pillows, more than 32,000 sheets, and more than 10,000 signature Heavenly spa amenities have been sold.
To celebrate the launch of this industry first, Westin guests who stay twice mid-week from February 22nd through May 13th, 2010 will receive a $100 Amazon.com gift card. To be eligible, guests must register at westin.com/balance prior to booking.
With the start of a new decade, Westin Hotels is renewing its dedication to helping consumers ease the wear-and-tear of traveling and everyday life by offering a digital retail experience geared towards restoring balance and living well. Launching March 1st, the online retail store, www.amazon.com/westin will combine the brand's premium aesthetic with Amazon e-commerce services.
The online wellness retail hub offers a range of handpicked merchandise including must-have lifestyle products, fitness gear, healthy snacks, home décor, wellness books and workout DVDs. As the most popular retail online destination in the United States, Westin will tap into Amazon.com's large customer base.
"We are excited to be working with Amazon to help our guests continue to live well beyond the in-hotel experience," said Brian Povinelli, Vice President Brand Management, North America, for Westin Hotels & Resorts. "This collaboration was designed to drive Westin's mid-week business while extending the brand's balanced living platform. It gives today's digitally connected business traveler a personal reward of $100 toward healthy lifestyle solutions for use at home and on the road."
This launch joins a host of initiatives aimed at wellness recently introduced by Westin Hotels & Resorts. In late 2009, the brand launched a sleep study and sleep hotline with National Sleep Foundation aimed at helping travelers troubleshoot common sleep problems. In the fall of 2007, Westin partnered with SuperFoods Partners LLC to become the first hotel brand to create a SuperFoods-focused menu. In 2006, the brand introduced Breathe Westin and became the first in the industry to go smoke-free and offer guests a healthy, 100% smoke-free hotel experience.
Latest news
Tourism
Business travelers want latest technology and best gadgets
Auckland Zoo named one of NZ elite tourist attractions
Caribbean and Mediterranean losing beach tourism market to Southeast Asia
Aviation
Boeing: China will lead the Asia Pacific region in new airplane deliveries
British Airways begins installing new seats in Euro Traveller cabin
American Airlines drops free meals on short haul flights
Hospitality
First capsule hostel to open in Antwerp, Belgium
Marriott named to World's Most Innovative Companies List
Marriott Hotels debuts - healthy vending machine
Find the best deals available today
The grey menu on the right is your best friend. Always check before you travel.
Plan your trips with the help of great resources
More and more travellers think that researching and planning a European city break is half the fun and they're not interested in pre-arranged trips or escorted tours. Self-guided tours offer a lot of advantages but require some guidance and good resources.
Clean, green and very pristine
Top 10 most environmentally pure countries
With the recent wild fires, disrupting flights and increasing air pollution, environmental quality is a growing factor in attracting tourists.
Rooftop
Top 15 most spectacular hotel rooftop views
The hotel price comparison site www.trivago.co.uk has put together a list of the fifteen most spectacular hotel rooftop terraces in the world.
Pro city guides
Places by themes
Latest offers, discounts and more...
Accor “3=2 offerâ€Why not extend your stay? 3 nights for the price of 2.
Columbus Direct travel insuranceQuality cover at low prices to customers all around the world.
Priority passAccess VIP lounges no matter where which airline and class you fly.
European City CardsSee more and pay less! Get your "passport" to European cities.
Rail EuropeComfortable and affordable on European trains.
Lonely Planet MagazinePacked with insider knowledge, hints and tips.
Sandemans New Europe City ToursFree walking tours in 13 cities within 9 countries.
Sol Melia WednesdaysSearch your exclusive special offers now for the coming weekend!
TransfersLow-cost shuttle and private transfers in over 70 countries.
IMEX Frankfurt 25-27 MayThe essential worldwide exhibition for incentive travel, meetings and events.
